Gallup has recently published an opinion poll(sorry, coudn't find a link for the life of me) according to which Serbia is second only to Pakistan when it comes to the number of people with negative feelings towards the USA. Considering what has happened it is hardly a surprise, though one would never have guessed it judging by the results of recent elections. Never underestimate the inconsistency of the average voter!
Belgrade daily "Politika" made a botched attempt at explaining this phenomenon through a parellel interview with an American ex-pat living in Serbia and political analyst Branko Radun. Radun made an attempt at explaining the evolution of the average Serb's attitude towards America from largely positive until the 1990-ties to animosity and bitterness in the latter years while emphasizing that anti-US feelings largely stopped at criticism of American policy and never boiled over into nastiness towards ordinary Americans as such, an assertion that was affirmed by the American interviewee based on his experiances. Radun also explained that general negativity by Serbs towards America is not just poison fruit of the actions of the American governement but also that of it's media and part of the cultural elite.
Still, Radun does not attempt to answer the question how the whole thing came to be. Why did the US decide on a hostile policy towards the Serbs in spite of them never having been enemies of America as a country nor having been hostile as a population?
In the root of it all is the transformation of America from a nation-state with distinct culture, customs and tradition into a multi-culti mixture of just about anything and a paradigm of the globalist and transnational-progressivist ideology that was to be spread by any means necessary, including the sword. It is a vision straight out of Trotsky's playbook, an equivalent of his theory of "permanent world revolution" with the old USSR as it's spiritus movens. We were simply victims of this expansionist project because we could not accept effectively renouncing what we are.
Sadly, very few people understood the change USA underwent. While that is understandable when it comes to the average Jovan, it is an unforgiveable omission on the part of our political elites. As a result, their view of America is quite superficial. Patriotic movements often tend to look upon the US as a malevolent monlith, concieved as such and having reached it's natural stadium of growth, a grinding force driven by one goal only, conquest and assimilation, and is beyond reasoning or redemption(*). Civilizational values America created and upheld throughout historyt which were until recently considered undisputable were subject to relativism and even denied right up to the point where it became acceptable honouring some of the most retrograde and totalitarian movements and ideologies in the world(Hamas, Hezbollah) just because they are in a state of confrontation with America for one reason or another. This is the closest it gets to the "antiamericanism" that can be seen in Pakistan and other Moslem countries. Nevertheless, such attitudes drive Serbia away from the civilizational circle it belongs to even though America and it's allies decided to reliquish it.
What about those others, the non-patriotic part? They can de divided into two categories. The first consists of proud followers of the ideology of the American progressivist establishment, people who do not hide that their loyalties lie in the "international community". Everything has been said already about how much they despise the Serb people and it's culture and tradition. The second category are the "useful idiots", those who pay lip-service to Serbian traditions and still see America in the context of "fight against communism" and which complement the former category by giving them the cloak of acceptability. Trapped in their mythical world, they are unable to accept that their "beacon of liberty" is simply in the wrong and forcefully look for faults in their own country and people. Both not only actively work in undermining the interest os Serb people but are also, considering the character of the ideology they serve, an existential threat.
How do we get out of this situation? First of all by seeing America as a whole, it's good and bad sides and recognizing the negative change it has been going through and is still going through. That way, not only will we see that presently we are going through a process they already passed, we will also be able to predict what awaits us in the future. Another good aspect of that course of action is the separation of the traditional America and the present one. Who knows, we might just manage to educate one of the "useful idiots"(whereas domestic transnational progressivists should be curtailed whenever, wherever). The knee-jerk, pavlovian "antiamericanism" which declares anybody who burns an Americam flag for any reason a comrade-in-arms isn't going to bring us any good.
(*)footnote: This is a paraphrase of an actual quote from one of Star Trek series about the Borg. Not that I think that transnational progressivists are dissimillar to them, quite the opposite.